Boho Home
A curated Amazon Home shopping experience showcasing boho-inspired living room furniture and decorative accents—blending immersive environmental storytelling with concept-driven creative direction.
I led trend research, art direction, and web design. The experience delivered exceptional engagement, with 83% of visitors scrolling beyond the hero and 82% exploring shoppable products at the very bottom of the category page.
The deliverables
Onsite traffic drivers
Social assets
Landing page assets
Animated GIFs
A dedicated landing page experience